What Every Parent or Student Athlete Needs To Know About Getting Recruited & Earning an Athletic Scholarship...
If you are an athlete or parent of an athlete, I will teach you how to gain exposure, earn a scholarship, and brand yourself like a pro! 
Millions of other sports parents have stressed, spent sleepless nights, and paid thousands of dollars to help their athletes earn an athletic scholarship. Some without success...
Discover The Secrets To Earning A College Scholarship


"Tywanna has been my business manager since I was drafted in the 2008 NBA Draft. She has helped me grow my brand and maintain some valuable relationships through her personality, connections, and professionalism. I am excited to continue our professional relationship through her company The Athlete’s NeXus."


"I think it is a necessity that NFL players have a healthy and strong network of positive people and entities when they transition to the professional level and to new cities. I would advise any new/traded player to connect with qualified business professionals like Tywanna who can help make their transitions smooth and successful."
High School
Did you know only 2% of high school athletes receive athletic scholarships?

Parents spend an average of $2500/year on athletic summer camps & 78% of parents admit they are overwhelmed with the recruiting process!

Do you know what it takes to earn an athletic scholarship? Do you want to save money in the process? 

This coaching system is for high school athletes and their parents, and the goal is to earn a college scholarship.

Included in your coaching system:
• How to get more exposure without breaking the bank

• What college coaches REALLY look for

• The TRUTH about ranking systems and why they matter

• The LOW-DOWN on the National Letter of Intent

Did you know the average student loan debt is $34,000, including debt of student-athletes? Less than 2% of college athletes will go on to play professionally. Athletes spend an average of $50,000 in pre-draft expenses.

Do you know what you can do RIGHT NOW to increase your chances at a professional opportunity? Do you know what questions to ask as you transition from college athlete to pro?

This coaching system is for college athletes and their parents, and the goal is a smooth, informed transition to the pros!
Included in your coaching system:
 • Start strong, finish stronger: 
The Perfect Rookie Year System

• What they don’t tell you about the pre-draft process

• The financial topics you need to know NOW

• How to choose the RIGHT Agent

Did you know that 60% of NBA players are broke within 5 years of retirement? And 80% of NFL players are bankrupt within 3 years of retirement?

Only 21% of NBA players enter the league with a degree, and 50% of NFL players enter the league with a degree. How do NBA players spend an average of $42,500 per month, but only enjoy an average pro career of 3.5 years?

Do you know how to structure your business as a pro player? Do you understand the importance of branding yourself, and not your athletic potential? 

This coaching system is for professional athletes and their families, and the goal is financial security, legacy building, a smooth post-career transition.
Included in your coaching system:
• The certainties of life as a pro: 

• Why your brand is YOU and not your TALENT

• Going with the CASH FLOW

• Why your OFF-SEASON is the most important SEASON you’ll play
*BONUS:  Strategy Consultation With The Athlete’s Nexus
  •  Actionable Tutorial Videos That Will Teach You How To Take Advantage of Opportunities During Your Sports Career ($1,203 Value)
  •  Access To Sports Industry Secrets, Exposure Tips, and Business Strategies Used By The Most Successful Athletes ($2,407 Value)
  •  Step By Step Planning Resources, Such As Timelines, Worksheets, Checklists, Etc. ($997 Value) 
  •  A FREE Copy Of My Best-Selling Book “Surviving the Lights” ($15 Value) 
  •   Social Media Support Group Access With Other Parents and Coaches ($197 Value)
  •  Monthly Mastermind Sessions With Professional Athletes ($1,500 Value)
  •  & MORE!
Most COLLEGE & PRO Athletes Don’t know what to do or whom they can trust. It’s easy to be taken advantage of when you don’t have the time to watch every aspect of your life. It’s very difficult to make A Successful Transition when you don’t have someone guiding and coaching you. Everyone talks about the agent, but there is little attention given to the other needs on an athlete’s professional team. We are here to fill that void.
Lorem ipsum dolor sit amet adipisicing elit.
Lorem ipsum dolor sit amet adipisicing elit.
Lorem ipsum dolor sit amet adipisicing elit.
Lorem ipsum dolor sit amet adipisicing elit.
Lorem ipsum dolor sit amet adipisicing elit.
Lorem ipsum dolor sit amet adipisicing elit.
Lorem ipsum dolor sit amet adipisicing elit.
Lorem ipsum dolor sit amet adipisicing elit.
Tywanna Smith
Tywanna Smith, President & Founder of The Athlete’s NeXus, has several years of experience working with professional athletes in a financial and business capacity. Smith earned her Bachelor of Business Administration (B.B.A.) in Marketing and her Master of Business Administration (M.B.A.) from The University of Mississippi (Ole Miss). She was also a four-year starter for the SEC program’s women’s basketball team, eventually taking her talents to Europe for a 2-year professional career.

Upon retirement from professional athletics, Smith entered the corporate world with Merrill Lynch, as a Financial Advisor to several professional athletes. In addition to handling her client’s finances, Smith has also managed the business and marketing affairs of several current and retired NBA, NFL, and overseas athletes. Over the past 11 years, Smith has helped over two dozen professional athletes protect their assets, evaluate business opportunities, secure marketing endorsements, coordinate community service events and appearances, start non-profit organizations, and make significant life decisions.She has also connected her clients with reputable industry specialists, such as attorneys, accountants, real estate specialists, travel agents, publicists, custom clothiers, and personal trainers.

As a Registered Financial Representative, Entrepreneur, and Best-Selling Author of Surviving the Lights: A Professional Athlete’s Playbook to Avoiding the Curse, Tywanna takes pride in her business professionalism and integrity. Her mission is to EDUCATE & EMPOWER athletes, to ELEVATE the game! She is committed to helping professional athletes become better citizens, better role models, and better businessmen.

For more information on Tywanna Smith, visit
Questions? Contact us at
Copyright © 2017 - Surviving The Lights